Credit Comparison Website Design
Berlin, 2018 | @smava GmbH | real project
I worked on this project as a UX Designer for Smava, Germany's leading loan portal making personal loans transparent, fair, and affordable for consumers. I was part of the CRO (conversion rate optimization) team.
To experiment with a new design and wording to see if this made it easier for users to understand the value proposition of our site. To do this, I created an alternative look and feel for our credit comparison website.
Design result - Landing Page
Design result - Registration funnel
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