Credit Comparison Website Design

Berlin, 2018 | @smava GmbH | real project



I worked on this project as a UX Designer for Smava, Germany's leading loan portal making personal loans transparent, fair, and affordable for consumers. I was part of the CRO (conversion rate optimization) team.



To experiment with a new design and wording to see if this made it easier for users to understand the value proposition of our site. To do this, I created an alternative look and feel for our credit comparison website.


Design result - Landing Page

kg landing.png

Design result - Registration funnel

iPhone X black.png



Thank you for reading.