Hi! I'm Ivy, a product designer specializing in 0-1 Product & Design.
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arcadsCreate Winning Ads with AI - Concept to MVP
UX/UI | Web SaaS | 2023 - 2024
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arcadsRethinking AI actor browsing
UX/UI | Web SaaS | 2023 - 2024
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arcadsPaywall A/B tests
UX/UI | Web SaaS | 2023 - 2024
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BookieLed Bookie's app redesign; featured as App of the Day in February 2026.
UX/UI | Native iOS App | 2025-2026
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BookieRedesigned Bookie Stats, increasing paid users and share rate.
UX/UI | Native iOS App | 2025
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AI VoicerDesigned an AI voice app from scratch to achieve $400K ARR in sales.
UX/UI | Native iOS App | 2023
WeFastDesigning a Fasting App from scratch to achieve 1M+ downloads and $1.8M ARR.
UX/UI | Native iOS App | 2021-2022
BlinkistBlinkist Book Page Redesign
UX/UI | Web | 2020 - 2021
BookieRebranding Germany's Popular Book Apps | Bookie
UX/UI | Branding | Web | 2025
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BlinkistWeb Player Redesigned - Book Summary App
UX/UI | Responsive Web | 2021
CakeResumeDesigned a Resume Builder and Job Platform that Secured $900k in Funding
UX/UI | Web SaaS | 2016-2020
AnyoneDesigning a social AI Avatars App that achieved 90% D7 retention
UX/UI | Native iOS App | 2022-2023
BlinkistCareer Page Redesigned - Book Summary App
UX/UI | Web | 2019
